For Charities

A practical starting point for charities looking to strengthen their fundraising. Below you’ll find tips, frameworks and tools to help you build capacity, tell your story better and connect with the right donors.

For Philanthropists

Not sure how to structure your giving or where your money will have the most impact? The strategies walks you through how to align your generosity with your values and find the causes worth investing in.

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of all donations in Australia go to the largest 10% of charities, leaving most causes severely underfunded.

of Australians made no charitable donation at all in 2024, up from 35% in 2021.

of Australian fundraising now comes from emergency giving, up from 40% five years ago. Regular giving is in decline.

success rate for cold funding applications to trusts and foundations, compared to 63% for warm, relationship-based approaches.